What matters to me is that they have [my] books and they love them
And they'll tell other people about it.
Pretty good talk by Neil Gaiman on the future of publishing. Another cheer for the power of sharing stuff on the internet, but it gets really interesting around the 15-minute mark, where he makes his big case for being like Dandelions; or in other words, throw little projects and ideas to the wind and be ready for when something happens with them.
I was especially happy to hear him talk about the times when this didn't work, though. Sometimes it works, sometimes it doesn't. No social media guru to give you the secret to a zillion followers. So you try lots of things.
Video on Boing Boing: http://boingboing.net/2013/04/22/gaiman-on-the-future-of-publis.html
Thanks tofor the link!
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